In defence of healthy materialism
Photo: Daria Werbowy by Karl Lagerfield
The pursuit of substance can bring about positive outcomes, especially when it involves quality. Delicate items, repairable clothes, and cookbooks that feature delicious, balanced meals can enhance our busy lives. Much of this is often associated with materialism, which has always been part of our existence. Historically, whether one had little or much, people dressed nicely for dinners and galas, whether in a dress they had saved up for or from a jewelry box filled with gold and diamonds. Humanity has always been captivated by materialism, which is unlikely to ever fade away, as we appreciate decorations, a fine bottle of champagne for special occasions, or the best quality coffee.
Those who argue against this often include certain greedy socialists from the middle class, who may dress in minimalist, affordable clothing while enjoying fine champagne at events, yet complain about the disparities in society. They have the means but often fail to recognize that gratitude is also a form of wealth. Similarly, some newly wealthy individuals may rush through meals, forgetting to show appreciation to those who have less. Personally, I have encountered both types, surprised by socialists who barely offer a suitable position at dinner or bring a gift for a birthday.
Addressing disparities through contributions, engagement, and advocacy for better material conditions is important. I do recognize the economic inequalities that exist, as there is a clear divide between the privileged and those with fewer resources. This disparity can stem from inheritance, loss, or systematic injustice in the global wage and labor system. Hardworking freelancers often find themselves struggling financially due to insufficient payments or support. Those in power must be continually reminded of their responsibility to help bridge these gaps.
Materialism should not be exploited solely for personal gain, even though private finances are a personal matter; it should also contribute to the community. Access to galleries, bookstores, restaurants, art installations, sustainable travel, and material goods should be available to both those who can afford them and those who have saved diligently for a beautiful watch or necklace. We should ensure that art and materialism are not displayed only for the wealthiest, but also discuss options for those with more limited means, such as affordable prices and alternatives for the working class.
Greedy materialism can negatively impact an individual's inner life and autonomy, fostering egocentric behavior where one only seeks more for personal benefit. This can lead to a sense of emptiness in satisfaction. The greatest joy often overlooked is the joy of giving. Imagine the happiness felt when a child smiles at a gift given with heartfelt generosity from a parent.
Finding joy in our material surroundings and within ourselves is essential. Creating a meaningful atmosphere in our homes with framed family photographs or inheriting a trunk of clothes from a bygone era can enhance our sense of well-being. The aesthetics of materialism can create harmony and balance, sometimes exemplified through a gourmet meal.
The challenge lies in distinguishing between sustainable, meaningful choices and defining them as part of one's identity. For example, a man's relationship with watches is often not a greedy affair but rather a traditional way to collect history from the best watchmakers, which can also bring great joy. Similarly, travel provides cultural and demographic insights.
Prioritizing quality aligns with the evolving value of longevity, compared to the quick decline of quantitative material goods. A balanced approach to materialism, occasionally coupled with a form of "abstinence," can be beneficial for our lives.
Personally, I have a deep appreciation for vintage soul records, jewelry from various historical periods, their stories and symbolism, contemporary poetry, and Danish gourmet chocolate. However, my strongest connection to materialism is my association with the Hotel Ritz Paris, particularly due to Princess Diana's tragic passing on my birthday, August 31, 1997, shortly after she stayed there. My lovely mother knew Diana, but due to an untold and complex history, I did not have the opportunity to know her. Ritz will always evoke memories of a woman who brought great sorrow and tears to me as a child on the day she died. For me, Ritz will forever be linked to Diana and serve as a part of the city's history. This represents a meaningful form of materialism that touches the heart, despite its cost.
Even the church carries a materialistic symbolic significance, showcasing beauty and wealth from many generations. This creates a sense of community and a gathering point for many. Gaining insight into the origins of materialism, its development, and its enduring presence can be of considerable significance to everyone.